Digital Leisure (e.g. Mansor and Awang, 2021; Razak and Mansor, 2021)
Online Methodologies
Mobile Methodologies
Parasocial (e.g. Mansor et al., 2020; Mansor, 2018)
Emotions (e.g. Mansor et al., 2020; Mansor and Awang, 2021)
Mediated Behavioural Change (e.g. Razak et al., 2020)
Chapters in books
Impact of new media in tourism
Leveraging consumer behavior and psychology in the digital economy
Credibility and the incredible
IRazak, R. A. & Mansor, N. A. (2021). Instagram influencers in social media-induced tourism: Rethinking tourist trust towards tourism destination. In Dinis, M. G., Bonixe, L., Lamy, S., & Breda, Z. (Eds.), Impact of new media in tourism. IGI Global.
Mansor, N. A., Razak, R. A., Mohamad, Z. Z., Din, N., & Razak, A. A. (2020). The affective economy and online fan communities: A case study of Johnny & Associates. In Suki, N. M. & Suki, N. M. (Eds.), Leveraging consumer behavior and psychology in the digital economy (pp. 91-105). IGI Global.
Mansor, A. (2018) Johnny’s idol persona constructions and female fandom consumption. In Raphael, J., Lam, C., & Weber, M. (Eds.). (n.d.), Disassembling the celebrity figure: Credibility and the incredible (pp. 13-30). Brill | Rodopi.
This chapter is part of course readings for Florida International University’s new course in Asian Studies Program (ASN 3XXX K-Pop and J-Pop Culture, starts in Spring 2021): https://asian.fiu.edu/about/gsipacc/asn3xxx-k-pop-and-j-pop-culture-new-course-proposal.pdf
1. The Journal of Behavioral Science
2. South Asian Journal of Tourism and Hospitality
3. International Journal of Services Technology and Management
4. Info Usahawan
Razak, A. A., Mansor, N. A., Razak, R. A., Nawi, N. M. M., Yusoff, A. M., & Din, N. (2020). Changing awareness about health behavior: A study among young Instagram users. The Journal of Behavioral Science, 15(1), 19-33.
Mansor, N. A. & Awang, K. W. (2021). Content analysis of Facebook food community meaning in a time of crisis. South Asian Journal of Tourism and Hospitality, 1(1).
Mohamad, Z. Z., Musa, S. U. M., Razak, R. A., Ghanapathy, T., & Mansor, N. A. (2021, forthcoming). Internet of Things: The acceptance and its impact on well-beings among millennial. International Journal of Services Technology and Management.
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